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Actionable

Master Business Storytelling

Harness storytelling to motivate, persuade and inspire.

Understand the topic by completing this 15-minute course.

Step 2

Do

Step 3

Reflect

Take Your Learning Further

👋🏼 Hi! I'm Maven, your virtual guide.

Over the next 10 minutes, I'll help you reflect on practical questions to apply your learnings in real-life scenarios.

By the end, you will feel more confident when approaching similar situations in the future. You'll also receive your responses via email.

7 Book

Lead with a Story

A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire
Paul Smith
AMACOM, 2012
8 Book

Sell with a Story

How to Capture Attention, Build Trust, and Close the Sale
Paul Smith
AMACOM, 2017
Book

The Science of Storytelling

Why Stories Make Us Human and How to Tell Them Better
Will Storr
William Collins, 2020
Book

The Storytelling Code

10 Simple Rules to Shape and Tell a Brilliant Story
Dana Norris
Callisto, 2020

Storytelling for Business

Paul Smith

About the Session

In this session, bestselling author and business storytelling guru Paul Smith will walk us through an example of finding and developing a business story from start to finish: where to find the story, the 8 questions your story needs to answer, and even how to create the right emotional engagement. He'll also review the top 10 stories great leaders tell and the #1 reason why storytelling works so well as a business communication vehicle.

This session was recorded on 23rd February 2022.

Paul Smith

  • Keynote Speaking
  • In-depth training
  • Business Storytelling Coach

About the Session

In this session, bestselling author and business storytelling guru Paul Smith will walk us through an example of finding and developing a business story from start to finish: where to find the story, the 8 questions your story needs to answer, and even how to create the right emotional engagement. He'll also review the top 10 stories great leaders tell and the #1 reason why storytelling works so well as a business communication vehicle.

This session was recorded on 23rd February 2022.

Paul Smith

  • Keynote Speaking
  • In-depth training
  • Business Storytelling Coach