Martin Lindstrom
How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS
Was Kunden wirklich wollen – wie man aus winzigen Hinweisen geniale Schlüsse zieht
Truth and Lies About Why We Buy
Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
Martin Lindstrom and Patricia B. Seybold
Remarkable Insights into the Minds of Today's Global Kids and Their Relationship with Brands
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