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6 Trends Rising E-Commerce Players Are Leveraging to Compete Against Amazon
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6 Trends Rising E-Commerce Players Are Leveraging to Compete Against Amazon

Amazon is the most formidable force in e-commerce. Here’s how emerging e-commerce players are protecting their businesses from being disrupted by the retail giant.

CB Insights
CB Insights, 2021
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Qualities

  • Analytical
  • Well Structured
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Recommendation

Amazon has got it made in the e-commerce juggernaut, and the pandemic only strengthened Amazon’s infiltration into the lives of normal citizens – or did it? Though it posted record sales in 2020, Amazon actually lost more than a quarter of its market share. It seems that small, specialized businesses are cashing in on some consumer trends that Amazon is either unable to satisfy, or has been ignoring completely. This informative report from CB Insights will give you a list of start-ups to watch, and a deeper understanding of what’s driving e-commerce customers.

Take-Aways

  • Amazon exceeded $385 billion in net sales in 2020, a 38% increase over 2019. Still, the behemoth’s share of e-commerce is declining.
  • Companies offering personalized and/or niche assortments stand a chance of gaining a foothold.
  • Distinctive convenience companies distinguish themselves by offering speed and ease, while Amazon market jockeys simply use Amazon’s infrastructure at scale.

About the Author

CB Insights is a technology insights platform that analyzes market factors influencing growth, competition and technology.

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