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Conversations That Sell
Book

Conversations That Sell

Collaborate with Buyers and Make Every Conversation Count

AMACOM, 2013 Mehr


Editorial Rating

7

Qualities

  • Applicable

Recommendation

Do you ever wonder why some sales professionals close their deals every time, while equally committed sales reps falter and fall by the wayside? Sales training consultant Nancy Bleeke explains what the best salespeople know that you might not. She details how knowledge, perception, insight and good communication skills come together to create compelling sales discussions and why you should use them to win with buyers, one conversation at a time. Bleeke offers a wealth of highly useful information, including – on her website – a useful, two-page sales-preparation form, the “Quick Prep Tool.” Although her awkward acronyms and their labored explanations can be somewhat annoying, getAbstract suggests that sales managers and salespeople – especially neophytes – will benefit from her knowledgeable insights.

Take-Aways

  • Smart salespeople value collaborative relationships with their clients.
  • Sales stem from collaboration, focus on the client’s goals, superior product knowledge and industry insights.
  • Sell more by showcasing these proficiencies in your client conversations.

About the Author

Nancy Bleeke is the president of Sales Pro Insider.


Comment on this summary or Diskussion beginnen

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    A. G. 6 years ago
    There are some good suggestions to try and points made.
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    J. C. 8 years ago
    interesting
  • Avatar
    I. A. 1 decade ago
    Makes some good points