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Running Lean
Book

Running Lean

Iterate from Plan A to a Plan That Works

O'Reilly, 2012 Mehr


Editorial Rating

8

Qualities

  • Comprehensive
  • Applicable
  • Well Structured

Recommendation

Ash Maurya, an experienced and successful Lean entrepreneur and authority, wastes no time on theory or fluff. He plunges in with almost 200 pages of detailed instruction about how to use the “Lean Methodology” – a proven product development process – to guide your lean start-up. Though it assumes at least a passing familiarity with the Lean Movement, and focuses mostly on “solution”-type start-ups, getAbstract believes anyone interested in building a new business – especially part-time at first and with little money – will find this manual valuable.

Take-Aways

  • “Iterate” your way to building a successful lean start-up.
  • Construct a one-page “Plan A,” listing the problems you will solve, your customer segments, your “early adopters” and your “Unique Value Proposition.”
  • Meet with at least 10 prospective early adopters to talk about the problems you list in your plan. Prioritize and revise your problems according to their feedback.

About the Author

Ash Maurya, a Lean model pioneer and authority, starts and sells businesses using Lean methods.


Comment on this summary or Diskussion beginnen

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    R. T. 3 years ago
    This is a superb book summary - so thank you.

    It's clearly a great book in describing the practical process of Lean product discovery, and you gave just the right level of detail to compel me to bother to read the book itself.

    This is what I love about getAbstract. The summaries and reviews are usually of a high enough standard to make a reasonably informed call about whether I've learned all I need from the Abstract or whether I need to bother to find out more.

    Sure you miss the mark occasionally, but then again we're all human.

    Keep it up!

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