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Recommendation
At first glance, Tech-Venture seems like a nostalgic flashback to early 2000. A quick skim through its pages reveals statements like: "Old economy valuation methods, such as discounted cash flows and comparable company multiples, are ineffective for New Economy companies." But don’t be fooled, this book is more than just an obsolete relic of the bubble. Once you get past the sections devoted to high-tech start-ups, you’ll find a thoughtful examination of technology’s role in such critical 21st-century business mainstays as customer relationship management and supply-chain management. For this intelligent analysis, along with equally interesting chapters identifying technologies likely to spawn future revolutions, getAbstract.com recommends this book to managers in business development and technology.
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About the Authors
Mohan Sawhney, Ph.D., is Director of the Center for Research in Technology, Innovation and e-Business and McCormick Tribune Professor of Electronic Commerce and Technology at Northwestern University’s Kellogg Graduate School of Management. He was named one of the 25 most influential people in e-business by Business Week magazine.Ranjay Gulati, Ph.D., is the Michael L. Nemmers Associate Professor of Technology and e-Commerce and Research Director of the Center for Research in Technology, Innovation and e-Business at the Kellogg School. Anthony Paoni is Clinical Professor of e-Commerce and Technology at the Kellogg Graduate School of Management.
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