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You’re Going Digital – Now What?
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You’re Going Digital – Now What?

Enough with the top-down strategizing. Understand how change really happens on the ground – and plan for it accordingly.

Paul Leonardi
MIT Sloan Management Review, 2019
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Editorial Rating

9

Qualities

  • Eye Opening
  • Overview
  • Concrete Examples

Recommendation

Leaders approaching digitization need more than theories and high hopes. They need to know how transformation really happens – at workers’ desks and on factory floors. Technology management expert Paul Leonardi brings ground-level insights from 16 years of experience helping companies undertake digital transformations to his eye-opening article for MIT Sloan Management Review. Leaders will appreciate Leonardi’s bottom-up perspectives.

Take-Aways

  • Digital transformations start with gaining buy-in at the ground level.
  • Workers decide for themselves whether and how to embrace new technology.
  • During digital transformations, employees form new social networks that facilitate their work in their changed roles.

About the Author

Paul Leonardi is the Duca Family Professor of Technology Management at the University of California, Santa Barbara.

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