University of Minnesota - UMN Executive Leadership Insights

Joselin Linder

8 Book

The Gamification Revolution
How Leaders Leverage Game Mechanics to Crush the Competition
Gabe Zichermann and Joselin Linder
McGraw-Hill, 2013
6 Book

Game-Based Marketing
Inspire Customer Loyalty Through Rewards, Challenges, and Contests
Gabe Zichermann and Joselin Linder
Wiley, 2010