Givaudan Schweiz AG
In: Marketing

Direct Marketing

The hotline to your customers.

Related Channels

Cold Calling

Summaries

8 Book

The Holistic Guide To Cold-Calling
A Step-By-Step Guide To Help You Create New Business Opportunities (The Vocal Bureau - What To Say - How To Say It & Who To Say It To)
Simone Laraway
Simone Laraway, 2021
8 Book

RENEWAL for Field Leaders
Leading Your Direct Selling Team Back to Growth
Brett Blake
Brett Blake, 2020
8 Book

Outbounding
Win New Customers with Outbound Sales and End Your Dependence on Inbound Leads
William (Skip) Miller
HarperCollins Leadership, 2020
8 Article

Responsible Marketing with First-Party Data
Henry Leon et al.
Boston Consulting Group, 2020
Book

Do Open
How a Simple Newsletter Can Transform Your Business (And It Can)
David Hieatt
Do Book Co, 2017
8 Book

Fanatical Prospecting
The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling
Jeb Blount
Wiley, 2015
9 Article

Life Beyond Email: Chatbot Marketing
Whilst other channels are continuing to deliver diminishing returns, there's a new medium for marketers to utilize to reach their customers: Chatbots.
Matthew Barby
Matthew Barby, 2020
7 Book

High-Profit Prospecting
Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results
Mark Hunter
AMACOM, 2016
8 Book

Smart Calling
Eliminate the Fear, Failure, and Rejection from Cold Calling
Art Sobczak
Wiley, 2013
6 Book

Smart Prospecting That Works Every Time!
Win More Clients with Fewer Cold Calls
Michael D. Krause
McGraw-Hill, 2013
8 Book

Jeffrey Gitomer's Little Red Book of Sales Answers
99.5 Real World Answers That Make Sense, Make Sales, and Make Money
Jeffrey Gitomer
FT Prentice Hall, 2006
7 Book

Marketing in the Age of Google
Your Online Strategy Is Your Business Strategy
Vanessa Fox
Wiley, 2010