Входит в состав каналов: Marketing, Sales

Retain Customers

Actionables

Краткие изложения
Book

Joey Coleman

Never Lose a Customer Again

Turn Any Sale into Lifelong Loyalty in 100 Days
Book

Performance Research Associates

Delivering Knock Your Socks Off Service
Article

Christine Astorino et al.

Don’t Just Improve Your Customer Experience. Future-Proof It.
Book

Jeff Toister

The Guaranteed Customer Experience

How to Win Customers by Keeping Your Promises
Book

Nick Mehta et al.

Customer Success

How Innovative Companies Are Reducing Churn and Growing Recurring Revenue
Book

David Avrin

Why Customers Leave (and How to Win Them Back)
Book

Thomas A. Stewart and Patricia O’Connell

Woo, Wow, and Win

Service Design, Strategy, and the Art of Customer Delight
Book

Joseph Jaffe

Flip the Funnel

How to Use Existing Customers to Gain New Ones
Book

Noah Fleming

The Customer Loyalty Loop

The Science Behind Creating Great Experiences and Lasting Impressions
Book

Jeffrey Gitomer

Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless

How to Make Customers Love You, Keep Them Coming Back and Tell Everyone They Know
Article

Sarah Khan

Offboarding

How and How Not to End Relationships with Users
Book

Jay Baer

Hug Your Haters

How to Embrace Complaints and Keep Your Customers