在此： Marketing
Social Media Marketing
“Marketers ruin everything” – says marketing guru Gary Vaynerchuk. They occupy every new, popular platform and turn it into a profit machine. As CEO of a big social media agency, Vaynerchuk has no problem with this. Quite the opposite: Like many other authors you’ll find in this channel, he recommends that you make hay while the sun shines – and then move on to the next big thing.
知识锦囊
The Financial Times Guide to Social Media Strategy
How to Use Social Media to Build Your Business, Grow Your Network and Boost Your Career
FT Press, 2018
Your Data-Driven Marketing Is Harmful. I Should Know: I Ran Marketing at Google and Instagram
Numbers can provide great insight, sure. But human connection is still key.
Entrepreneur, 2020
It’s All About Connection
How Direct-to-Consumer Brands Are Rewriting the Meaning of Marketing
Sprout Social, 2019
The B2B Social Media Book
Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More
Wiley, 2012
