In: Industries
Sports Industry
Sport is more than competitive physical activity for athletes and more than
entertainment for viewers. It’s also big business for manufacturers of
sportswear and athletic products, marketing agencies, sponsors, coaches and
venues. The summaries in this channels shed light on the different aspects of
today’s sports-related industries.
Summaries
The Olympics Don't Take American Express (The Ultimate Guide to Salesmanship)
The Birth of Megasports Sponsorships
Rob Prazmark, 2023
Money Really Talks in the NCAA
High-level college sports have long been operated like a business, generating billions in revenue each year. And finally, top athletes are able to share in a piece of the pie. But just how exactly does the NCAA's new status quo operate?
Daily Upside, 2023
Management Wisdom from the New York Yankees' Dynasty
What Every Manager Can Learn from a Legendary Team
Lance Berger, Dorothy Berger, 2005
He’s Baseball’s Only Mud Supplier. It’s a Job He May Soon Lose.
Jim Bintliff collects the Delaware River mud that is smeared on Major League baseballs to make them less slippery. But that tradition is in jeopardy.
The New York Times, 2022
Players
The Story of Sports and Money, and the Visionaries Who Fought to Create a Revolution
Simon & Schuster, 2016
