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Succeed at Selling Remotely

Remote sales can be equally effective as the traditional handshake. The good news: you won’t have to reinvent the wheel. While the technology you use to communicate may be new, the sales practices that will get you to close the deal are not. 

 
1

Define Your Purpose

Focus on what represents real, genuine value to your customers. Make it your “noble sales purpose” to meet people’s needs and improve their lives.  
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2

Pursue the Right Sales Targets

Define who your high-value prospects are and pursue them actively. Pay attention to the small details that can make the difference between a win and a loss.
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3

Stand Out

Stand apart from your look-alike rivals. Ensure all your sales activities are relevant, distinctive and memorable. 
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4

Lead with a Story

In your first sales pitch, don’t overwhelm prospective customers with data and facts. Tell them a story. Stories that introduce you and your company, and that explain what you do and how you do it are great vehicles for building relationships.  
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5

Nurture Relationships

A buyer’s emotional experience with a salesperson is more important than product features, benefits or pricing. Developing strong interpersonal skills and managing your own feelings are crucial to building up strong sales relationships. 
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