Sketch Note
Create a Customer-Centric Organization
Set yourself apart by offering customers what they really want. Learn how to develop a company mindset that puts customers first.
https://www.getabstract.com/en/sketchnotes/customer-centric-organization/141
getAbstract-Create-a-Customer-Centric-Organization.ics
1
Adopt an Outside-In Approach
Organizations that offer the best customer experience take an “outside-in” approach. Listen to customers first and then design consumer services accordingly. Keep adjusting your product or service based on ongoing customer feedback.
2
Offer an Experience
Stand out from the competition by offering not just a solid product or service, but an experience that engages customers at an emotional level. “Experience-centric” organizations look forward to what the customer wants and then create it.
3
Put Human Relationships First
Don’t confuse digital connectivity with human connection. Forge genuine, person-to-person relationships with your clients. Once clients like and trust you, they will stay with you because of the experience and expertise they rely on and enjoy with your company.
4
Provide Top-Flight Customer Service
Social media’s ubiquity and reach mean that companies must perform at the pinnacle of service for every customer in every transaction. Find out how to develop a corporate culture in which employees obsess about providing high-quality customer service.
5
Simplify Your Web Presence
Make sure customers can navigate your website efficiently. Keep your web presence simple. Pick five things customers come to you for and highlight them online.