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Recommendation
In his book, Hermann J. Stern identifies the weaknesses of traditional market analysis, and financial and strategic planning. He drafts a convincing alternative to budget-based management. His analysis and planning processes are largely well-known but the author subordinates them to one goal: increasing the value of the company. Alongside his explanations, he throws in guest contributions and interviews with renowned finance experts to add insight into the practice of value-based management. He includes case studies in every single chapter to provide – much needed – illustration of the theories and models. getAbstract finds this demanding yet information-laden book extremely useful for CEOs and directors, and especially for decision makers in the finance and strategy sectors. Why? Simply because it can help you increase the value of your company considerably.
Take-Aways
About the Author
Hermann J. Stern is manager of the CFO Intelligence Force Obermatt. The Swiss organization specializes in value and risk analysis for finance experts and decision makers. He received his Ph.D. from the University of St. Gallen, and worked as CFO for a leading telecommunication provider in Switzerland and as financial manager for a computer company. He is author of The Value Cockpit and several other books.
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