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Ronn Torossian and Karen Kelly
For Immediate Release
Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations
BenBella, 2011
What's inside?
Learn lessons from an expert on effective public relations in today’s fast-paced world.
Recommendation
Considering the 24-hour news cycle and the explosion of social media, getting your voice heard by using public relations is more challenging than ever. But fear not: Ronn Torossian of 5W Public Relations (5WPR), writing with business author Karen Kelly, shares his observations and ideas. You’ll hear a lot – a lot – about 5WPR’s clients and the daring deeds that Torossian accomplished on their behalf. But you’ll also glean helpful tips on PR that cut through the cacophony. getAbstract believes PR professionals, including beginners who are just finding their way, can benefit from this book.
Summary
About the Authors
Ronn Torossian founded and serves as chief executive officer of 5W Public Relations. Karen Kelly is a business writer.
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