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Master Plan, Part Deux
Article

Master Plan, Part Deux

Tesla, 2016

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Editorial Rating

9

Qualities

  • Innovative

Recommendation

In July 2016, just 10 years after his first “master plan” for Tesla Motors, billionaire, entrepreneur and CEO Elon Musk shares his vision for the company’s next decade. Tesla’s future includes affordable electric self-driving cars, fully electric semitrailers and public buses, and an app-based car sharing service. With an overarching goal of a world run by sustainable energy, Musk solidifies the possibility of that future. getAbstract recommends this document to auto industry enthusiasts and environmentally-responsible entrepreneurs.

Take-Aways

  • Tesla Motors has been successful in achieving the goals Elon Musk outlined in his original 2006 “master plan.”
  • In 2016, Tesla’s overarching goal is the same as it was a decade ago: Move toward a sustainable energy future.
  • The combination of three products – cars, solar panels and batteries – will create one cohesive consumer experience.

About the Author

Elon Musk is the CEO and product architect of Tesla Motors, CEO and CTO of SpaceX, chairman of SolarCity, and co-chairman of OpenAI.