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The New Big Circle
Report

The New Big Circle

Achieving Growth and Business Model Innovation Through Circular Economy Implementation


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Editorial Rating

8

Qualities

  • Analytical
  • Overview
  • Engaging

Recommendation

Sustainable business is profitable: That’s the take from this timely report from the Boston Consulting Group and the World Business Council for Sustainable Development. It explains how firms that switch from the “take-make-dispose” industrial model to the resource recycling of the “circular economy” can boost their innovation and unleash global growth on the order of $4.5 trillion by 2030. getAbstract recommends this forward-looking, plain-language analysis on a topic of increasing relevance to investors, executives and citizens.

Take-Aways

  • The “circular economy” calls on global businesses to view products and services in terms of how durable, renewable, reusable and repairable they are. 
  • Designing, manufacturing and recycling goods with this mind-set will replenish resources, increase productivity and reduce waste.
  • In this model, the “value cycle” replaces the value chain.

About the Authors

The Boston Consulting Group is a global management consultancy. The World Business Council for Sustainable Development is an alliance of leading global businesses focused on sustainability.