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The Virus Survival Strategy For Your Startup
Article

The Virus Survival Strategy For Your Startup

Steve Blank, 2020


Editorial Rating

8

Qualities

  • Applicable
  • Overview
  • Insider's Take

Recommendation

Social distancing to stop the spread of COVID-19 is affecting businesses of all types and sizes, including those in their early stages. For people managing start-ups, their first concerns will be for the safety of their families and employees, but they will have to consider the future of their companies over the coming months and years. Silicon Valley entrepreneur Steve Blank’s insights will be useful to anyone running a start-up in these complicated, unpredictable times.

Take-Aways

  • “It’s no longer business as usual” for anyone, including start-ups.
  • Your old business model may not work anymore.
  • Leaders need to communicate openly to employees and investors.

About the Author

Steve Blank is a Silicon Valley entrepreneur. His innovative work with small companies initiated the lean start-up movement.