Skip navigation
The Winning Bid
Book

The Winning Bid

A Practical Guide to Successful Bid Management

Kogan Page, 2013 more...


Editorial Rating

7

Qualities

  • Applicable

Recommendation

Emma Jaques, a bidding professional, offers a first-rate how-to guide for bidders. Instead of dwelling solely on the bid document, she urges you to pay attention to all the steps that come before and after you submit your bid. She suggests that the atmosphere during much of the bidding process usually ends up somewhere between frantic and frenetic, as deadlines loom and disaster lurks. She supplements her lucid and often list-intensive text with tables, charts, tips and rules, plus the example of London’s “good” bid for the 2012 Olympic Games. In full cry about public and private bidding, the text thins when it gets to external funding and grants. The book is oriented toward the United Kingdom (for example, it uses “tender” to mean “request for proposal”). Be aware that regulations and specific bidding categories may vary in your jurisdiction. Still, much of the bidding advice remains generally applicable. getAbstract finds this very specific book useful for bid managers, buyers and bidding-war observers.

Take-Aways

  • Developing a worthwhile bid is time-consuming and expensive.
  • Completing bidding projects successfully calls for high-level skills and the right attitudes.
  • Total team commitment is the crux of successful bidding.

About the Author

Emma Jaques, managing director at Onto the Page Ltd., managed B2B and B2C projects and led teams designing high-profile programs for large public and private clients.