Lucas Frenay, Julian Herman, David Marín, Federico Muxi and Joan Viñals
Unlocking the Gen AI Opportunity in Latin America
Boston Consulting Group, 2024
What's inside?
In Latin America, leaders of the region’s most prominent tech companies are driving GenAI adoption.
Recommendation
In Latin America, tech company leaders are ushering in disruption, adopting and deploying GenAI across use cases more rapidly than leaders at traditional companies. Boston Consulting Group surveys CEOs and founders at the region’s leading companies at an exclusive, invitation-only conference, sharing insights about their experiences with GenAI adoption to help leaders across sectors spearhead their own GenAI transformations. Learn why it’s vital that you prioritize a clear “North Star” when adopting GenAI, how to tackle the most common adoption challenges, and prepare to harness the full potential of this powerful technology, while mitigating risks.
Summary
About the Authors
Lucas Frenay, Julian Herman, David Marin, Federico Muxi, and Joan Vinals are professionals with Boston Consulting Group.
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