Tomasz Tunguz and Frank Bien
Winning with Data
Transform Your Culture, Empower Your People, and Shape the Future
Wiley, 2016
What's inside?
To compete, embrace big data.
Recommendation
Many businesses leaders don’t know how to understand, manage and exploit data. Strategic business experts Tomasz Tunguz and Frank Bien explain why companies face internal conflicts about harnessing data. They show how you can work toward changing your culture to use data more effectively. And, they detail how to use data to transform your daily operations instead of just analyzing historical performance. Tunguz and Bien also provide a workable framework for understanding and exploiting data. getAbstract recommends their overview to businesspeople who lack IT chops, but who’d like to upgrade their data management infrastructure and practices.
Summary
About the Authors
Redpoint venture capitalist Tomasz Tunguz worked at Google. Frank Bien, president and CEO of Looker Data Sciences, was senior vice president of strategy at Virsto Software Corporation.
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