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The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly

Lab uses this for their "Content Marketing" course.

David Scott, Wiley, 2020-05-05T00:00:01Z
ISBN:9781119651543
Language: English

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Submitted by Koni Gebistorf
July 15, 2022


  Being reviewed
Edited by Paul Coleman-Cooke
July 15, 2022

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Reviewed by Paul Coleman-Cooke
July 15, 2022

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  Being reviewed
Edited by Paul Coleman-Cooke
July 15, 2022

We are considering the content you've suggested for a summary and will let you know about our decision. Please note that we secure rights for everything we summarize – this may take a while.

Sometimes, we swap a suggested piece of content with another publication that covers the same topic. If we cannot secure the rights for a piece of content, we won't be able to summarize it. We thank you for your understanding if that should be the case with your suggestion.


  Being reviewed
Edited by Paul Coleman-Cooke
July 15, 2022

We are considering the content you've suggested for a summary and will let you know about our decision. Please note that we secure rights for everything we summarize – this may take a while.

Sometimes, we swap a suggested piece of content with another publication that covers the same topic. If we cannot secure the rights for a piece of content, we won't be able to summarize it. We thank you for your understanding if that should be the case with your suggestion.


  Selected
Reviewed by Paul Coleman-Cooke
July 15, 2022

We are considering the content you've suggested for a summary, and we'll inform you once that summary goes online. Please note that we secure rights for everything we summarize – this may take a while.

Sometimes, we decide against a summary later, because we prefer another, similar publication, or because the rights owners don't want us to summarize their content. We thank you for your understanding if that should be the case with your suggestion.


  Summarized and online
Activated by Paul Coleman-Cooke
April 17, 2023