Office for National Statistics

Wolfgang Schaefer

8 Book

Brand Elevation
Lessons in Ueber-Branding
Wolfgang Schaefer and JP Kuehlwein
Kogan Page, 2020
8 Libro

Replantear el posicionamiento de las marcas de prestigio
Secretos de las supermarcas
Wolfgang Schaefer y J.P. Kuehlwein
Kogan Page, 2015
8 Book

Rethinking Prestige Branding
Secrets of the Ueber-Brands
Wolfgang Schaefer and J.P. Kuehlwein
Kogan Page, 2015