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John Winsor

6 Libro

Volteado de cabeza

La creación conjunta de abajo hacia arriba está reemplazando a la innovación de arriba hacia abajo
John Winsor
AGATE Publishing, 2010
6 Book

Flipped

How Bottom-Up Co-Creation is Replacing Top-Down Innovation
John Winsor
AGATE Publishing, 2010
8 Libro

Mercadotecnia que va por dentro

Cómo crear productos y negocios que se promueven solos
Alex Bogusky y John Winsor
AGATE Publishing, 2009
8 Book

Baked In

Creating Products and Businesses That Market Themselves
Alex Bogusky and John Winsor
AGATE Publishing, 2009
8 Book

Beyond the Brand

Why Engaging the Right Customers is Essential to Winning in Business
John Winsor
Kaplan Publishing, 2004