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Barbara Smit
Wie aus einem Bruderzwist zwei Weltkonzerne entstanden
Walter Ruda und Frauke Klug
An den Beispielen: FIFA Fußball-WM 2006 in Deutschland und FIFA Fußball-WM 2010 in Südafrika
Gerhard Trosien und Michael Dinkel
Faktoren, Fallbeispiele, Folgerungen
