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Digital Twins Are Reinventing Innovation
Article

Digital Twins Are Reinventing Innovation

From faster and cheaper drug trials to fully “conscious” cities, digital replicas are changing the face and pace of innovation.


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自动生成的音频

Editorial Rating

9

Qualities

  • Concrete Examples
  • Engaging
  • Inspiring

Recommendation

Architects consult a digital twin of Notre Dame Cathedral, ravaged by fire in 2019, to begin restoring the historic treasure. Scientists develop a digital replica of an aerosol drug to test its effectiveness in targeting lung tumors. Software developers design a digital twin of a railroad coach to test the effects of wind and climate conditions on passenger comfort. Mark Purdy, Ray Eitel-Porter, Robert Kruger and Thijs Deblaere from Accenture explore the many innovative ways that industries, health care providers and cities are using digital-twin technology and offer a glimpse into its future.

Take-Aways

  • Digital twins offer innovative ways to perform tasks that have traditionally taken months or years.
  • As the use of digital twins increases, cities and businesses alike can benefit from integrating information.
  • Pairing digital twins with advancing technologies will extend their impact.

About the Authors

Mark Purdy is a managing director with Accenture Research. Ray Eitel-Porter is head of applied intelligence at Accenture UK. Robert Krüger is global lead of Accenture’s Engineering X.0 practice. Thijs Deblaere is a senior analyst with Accenture Research.


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