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Editorial Rating

8

Qualities

  • Innovative
  • Applicable

Recommendation

Although mergers and acquisitions have been grabbing headlines lately, joint ventures are also on the rise, according to this study from Boston Consulting Group professionals. Whether the goal is to enter new markets or fill gaps in expertise, forging a joint venture can help a business achieve objectives it may not be able to reach alone. This survey, based on responses from more than 70 companies around the world, provides an excellent overview of what makes joint ventures work. getAbstract recommends it to executives whose firms may be considering a joint venture.

Summary

Joint ventures (JVs) are on the rise, as companies pursue a variety of objectives, such as quickly establishing a foothold in a new market; gaining product or technology know-how; increasing capacity, efficiency, or presence; or tying into new distribution channels. Yet 92% of firms surveyed report that their own JVs failed to add as much value as anticipated, and 54% claim “they gave more value than they got.” Common problems include disharmony between corporate cultures and unclear or poorly aligned strategic goals and plans. Organizational and management issues can surface, including how to end a JV. Eight rules can build a successful...

About the Authors

Alexander Roos, Dinesh Khanna, Sharad Verma, Nikolaus Lang, Alex Dolya, Gaurav Nath and Tawfik Hammoud are members of the Boston Consulting Group.


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