Tony Hawk and Pat Hawk
How Did I Get Here?
The Ascent of an Unlikely CEO
Wiley, 2010
¿De qué se trata?
Do business with an adrenaline boost – like skateboard champion Tony Hawk.
Recommendation
Trust famous professional skateboarder Tony Hawk to take you on a zooming journey in this autobiographical spin that whirls from his first wheels to his chief executive desk. He discusses his background through colorful personal experiences and offers business advice on “how to sell celebrity...without selling out.” Hawk peppers his book with amusing short stories and email snippets from both ardent enthusiasts and ranting critics. His casual, honest, good-humored personality spills onto the page, but expect to be inspired rather than educated. Although some of his career advice seems far off or irrelevant for the typical entrepreneur, his book certainly contains useful marketing advice. getAbstract applauds Hawk’s energized spirit and recommends his saga to advertising managers, marketing directors, individuals with avant-garde dreams of reaching the top, and, of course, adrenaline junkies – because it’s not just a read, it’s a ride.
Summary
About the Authors
Famous skateboarder Tony Hawk founded and leads Tony Hawk, Inc. and the Tony Hawk Foundation.
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