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Love Your Imposter
Book

Love Your Imposter

Be Your Best Self, Flaws and All

Kogan Page, 2020 更多详情


Editorial Rating

7

Qualities

  • Engaging
  • Insider's Take
  • Inspiring

Recommendation

British branding professional Rita Clifton offers business and life advice that she draws from her own exceptional career journey. In this conversational text – part memoir, part self-help book and part branding manual – she discusses how she suffered from imposter syndrome – that constant fear of not being good enough. By exposing her insecurities, disclosing her missteps and sharing hard-won lessons, Clifton hopes others – especially young women – will learn to not let their own self-doubts stop them from entering the fray.

Take-Aways

  • Almost 70% of UK women suffer from imposter syndrome – “feelings of inadequacy that persist despite evident success” – at work.
  • Start your career with a curious mind-set.
  • Develop a unique personal style and point of view to get ahead.

About the Author

Co-founder of BrandCap Rita Clifton was a strategy director at Saatchi & Saatchi and the CEO and Chair of the international brand consultancy Interbrand.