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The Case for Inspiration
Article

The Case for Inspiration



Editorial Rating

6

Qualities

  • Well Structured
  • Eloquent
  • Engaging

Recommendation

If you are like most people, you probably idealize the concept of inspiration – you know it’s incredibly valuable, but also feel that it’s often unattainable. Creative change and growth consultant André Martin explains why your preconceptions about inspiration are wrong. Inspiration is not a gift; it is a repeatable process you can learn. Martin offers concrete steps to cultivate a practice of inspiration for yourself and within your teams. A discipline of inspiration will revitalize your ability to innovate and solve problems, and give you a greater sense of  purpose in your life and your work.

Take-Aways

  • Leaders can revive a burned out workforce by cultivating inspiration.
  • Inspiration is a process which people can learn, not a divine gift.
  • ​​Take concrete steps to build a practice of inspiration within your teams.

About the Author

Dr. André Martin is a partner and consultant at Inspīr and former CLO at Google, Target and Nike. He guest lectures on design thinking and innovation.


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