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Glenn Bachman
The Green Business Guide
A One Stop Resource for Businesses of All Shapes and Sizes to Implement Eco-Friendly Policies, Programs, and Practices
Career Press, 2009
¿De qué se trata?
Consumers want to do business with companies that act responsibly. Here’s how to walk the green walk and talk the green talk.
Recommendation
The threats to the planet from greenhouse gas emissions and other forms of pollution and resource depletion are clear. The question is, what is your company doing about it? More and more, consumers look to businesses to take the lead in eco-friendly practices. If you’re ready to make your company greener – because it is the right thing to do and because it is good for your bottom line and customer approval – getAbstract recommends Glenn Bachman’s detailed, hands-on, indispensable reference. He lays out the issues to consider, from packaging to water management to reusable waste to renewable energy. This is not light reading, but it thoroughly addresses the subject and will prepare you to implement your own eco-efficiency plans.
Summary
About the Author
Glenn Bachman, a management consultant with 30 years of experience, is president of Raven Business Group in Massachusetts.
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