Tom Peters
The Project 50
Reinventing Work: Fifty Ways to Transform Every Task Into a Project That Matters
Knopf, 1999
¿De qué se trata?
Be a project revolutionary: boost it, test it, play with it, destroy it, reinvent it and start over, and always sell!
Recommendation
Tom Peters explains how to develop "WOW" projects - projects that are significant, revolutionary, exciting and dramatic. He claims that all companies are going in the direction of using projects as their fundamental work unit. The key to success is knowing how to create, sell and implement your projects and then how to exit to your next project. The book is devoted to these four steps. Peters offers 50 key tips on how to develop and launch your projects. This idea-packed, easy-to-read book is written in breezy, short, to-the-point sentences. Peters often uses the "!", which he has adopted as his symbol. His jazzy style underlines his message: throw aside traditional thinking and accept new ideas. This approach also makes the book, like his other recent books written in this style, fun to read, if a little breathless. His information may not be sophisticated, but his contention that everyone’s work truly matters has real power. getAbstract.com recommends this book to everyone in business. Welcome to project world.
Summary
About the Author
Management consultant Tom Peters has written many business books, including In Search of Excellence (with Robert H. Waterman, Jr.), A Passion for Excellence (with Nancy Austin), Thriving on Chaos, Liberation Management, The Tom Peters Seminar, The Pursuit of Wow!, The Circle of Innovation and three books on reinventing work, including this one. He is the founder and chief of the Tom Peters Group.
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