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Women Leaders in Tech Are Paving the Way in GenAI
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Women Leaders in Tech Are Paving the Way in GenAI

Maria Barisano, Neveen Awad, Adriana Dahik, Julie Bedard, Uche Monu, Gunjan Mundhra and Katherine Lou
Boston Consulting Group, 2024
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Women have historically lagged behind men in adopting new technologies, but in some contexts, this trend is becoming obsolete: Senior women working in the tech industry are outperforming men working at the same level when it comes to adopting Generative AI (GenAI) tools, according to research from Boston Consulting Group. The reason for this discrepancy? Senior women in tech have more confidence in their GenAI abilities while being less risk-averse when it comes to GenAI and more aware of its potential. Learn how to boost gender equity in GenAI adoption and leadership at your company, harnessing the power of senior women in tech to inspire change.

Summary

Executive women outperform men in technical roles in adopting Generative AI.

As Generative AI (GenAI) tools evolve and become ubiquitous, companies will need to reskill nearly half (46%) of workers in the next three years. According to a Boston Consulting Group survey, 55% of workers in the technology industry believe their career success hinges in part on the adoption of GenAI. In the tech industry, senior women are adopting GenAI at a faster pace than their male peers. While in the past, women adopted new technologies slower than men, today, 68% of women workers in the tech industry report using a GenAI tool more than once a week at work, while only 66% of men report doing the same.

Senior women working across technical functions, ranging from engineering to marketing, are adopting GenAI at a rate that’s 14% faster than men working at the same level. However, the same doesn’t hold true for junior women, who are lagging behind junior men by roughly seven percentage points. While in nontechnical roles, senior women lag less behind men (they’re behind by only two percentage points), junior...

About the Authors

Maria Barisano, Neveen Awad, Adriana Dahik, Julie Bedard, Uche Monu, Gunjan Mundhra and Katherine Lou are professionals with Boston Consulting Group. 

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