Marketing 4.0: Moving from Traditional to Digital
Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively.
Philip Kotler, et.al., Wiley, 2016-12-05
ISBN:9781119341208Idioma: Inglés
Acciones
En revisión
Enviado por Linda Wohlfarth5 de abril de 2017
En proceso
Revisado por Koni Gebistorf5 de abril de 2017
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Activado por Elisabeth Nitzsche24 de octubre de 2017