ACRIP

Madhavan Ramanujam

Video

Madhavan Ramanujam

It’s Price Before Product. Period.
Livre

Madhavan Ramanujam et Georg Tacke

Monétiser l’innovation

Comment les entreprises averties conçoivent un produit en partant de son prix
Book

Madhavan Ramanujam and Georg Tacke

Monetizing Innovation

How Smart Companies Design the Product Around the Price