Matt Flegenheimer
Jenna Bush Hager, Progeny of Presidents, Is Now a Publishing Kingmaker
The former first daughter is famous in her own right. Her TV book club is one of the few reliable paths to the best-seller list in a precarious industry.
The New York Times, 2022
Aperçu
NBC Today Show co-host Jenna Bush Hager has built Oprah Winfrey-like power in the book publishing world.
Recommendation
The cohost of NBC’s Today Show, Jenna Bush Hager – daughter and granddaughter of former presidents George W. Bush and George H.W. Bush – has emerged as a force in the book publishing world. An author herself, Hager launched her on-air book club in 2019. Since then, the show’s “Read with Jenna” segment has become a phenomenon akin to Oprah’s Book Club. In this engaging New York Times article, journalist Matt Flegenheimer leads readers through Hager’s journey from “the nation’s most scrutinized underage drinker” to media maven and unveils the former first daughter’s plans to expand her influence.
Summary
About the Author
Matt Flegenheimer is a reporter for The New York Times, covering national politics. For more information, see #ReadWithJenna and today.com/read-with-jenna.
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