Networking doesn’t have to be a chore — here are 3 ways to make it more enjoyable and effective
The Conversation,
2024
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If the idea of putting on a fake smile to hobnob with higher-ups and schmooze new clients reviles you, take solace in the fact that you are not alone. Many people consider networking a dirty job, yet networking is a tried and tested tactic for driving career advancement and business growth. Jamie Gruman, a professor of organizational behavior at the University of Guelph, suggests that networking needn’t be a headache, so don’t mock it until you’ve tried it.
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About the Author
Jamie Gruman is a professor of organizational behavior at the University of Guelph in Ontario, Canada.
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