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ReWiring the Corporate Brain
Book

ReWiring the Corporate Brain

Using the New Science to Rethink How We Structure and Lead

Danah Zohar
Berrett-Koehler, 1997

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Editorial Rating

5

Qualities

  • Comprehensive

Recommendation

If you’re looking for a philosophical, out-of-the-mainstream approach to restructuring your company, author Danah Zohar offers it. She presents an exhaustive, if at times repetitive, case for replacing inflexible, old-line companies with more agile, quantum organizations. Problematically, Zohar devotes too many words to theory and not enough to practical steps for restructuring, and her book is light on examples of companies that have successfully used quantum theory to reorganize. Still, her underlying case is strong. Anyone stuck in a staid bureaucracy would prefer a company where assumptions are actively questioned. To her credit, Zohar offers a starting point for the difficult task of streamlining stodgy organizations. getAbstract recommends her ideas to any manager seeking an unusual and thoughtful look at corporate restructuring.

Take-Aways

  • Companies pay lip service to restructuring and reengineering, but true change requires us to rewire our brains.
  • Real change requires a fundamental shift at each of the three levels of the self: mental, emotional and spiritual.
  • The sciences of the 20th century show the relationships between systems.

About the Author

Danah Zohar  , a management consultant and lecturer, is the author of The Quantum Self and The Quantum Society. She has a bachelor’s degree in physics and philosophy from the Massachusetts Institute of Technology and did postgraduate work at Harvard. She lives in Oxford, England, where she teaches in the Leading Edge course at Oxford Brookes University and in the Oxford Strategic Leadership Program at Oxford University’s Templeton College.

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