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Tech-Venture
Book

Tech-Venture

New Rules on Value and Profit from Silicon Valley

Wiley, 2001 plus...

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Editorial Rating

6

Recommendation

At first glance, Tech-Venture seems like a nostalgic flashback to early 2000. A quick skim through its pages reveals statements like: "Old economy valuation methods, such as discounted cash flows and comparable company multiples, are ineffective for New Economy companies." But don’t be fooled, this book is more than just an obsolete relic of the bubble. Once you get past the sections devoted to high-tech start-ups, you’ll find a thoughtful examination of technology’s role in such critical 21st-century business mainstays as customer relationship management and supply-chain management. For this intelligent analysis, along with equally interesting chapters identifying technologies likely to spawn future revolutions, getAbstract.com recommends this book to managers in business development and technology.

Summary

Intelligent Networks

Managers today must understand new technologies, e-business and e-commerce. Many changes have swept through the business world in recent years, but almost all of them can be traced back to the rise of intelligent networks. Networks are becoming more functional and better able to store, assemble and modify information. In an information economy, improving the utility of information is the same as creating value.

There are two types of intelligence in computers: front-end intelligence, for interacting with users, and back-end intelligence, for processing data. A stand-alone PC must have both, but modern high-speed networks push front-end and back-end intelligence to opposite ends of the network. The middle becomes a dumb conduit, which creates little or no value. This evolution is driving down long-distance phone rates, for example, as technologies like Internet phones reduce the value of complex telephone networks. Intelligent networks are reshaping companies as well. Organizations are becoming more distributed and modular, able to form virtual teams and partnerships on the fly. The value chain itself has changed form; increasingly, it takes the...

About the Authors

Mohan Sawhney, Ph.D., is Director of the Center for Research in Technology, Innovation and e-Business and McCormick Tribune Professor of Electronic Commerce and Technology at Northwestern University’s Kellogg Graduate School of Management. He was named one of the 25 most influential people in e-business by Business Week magazine.Ranjay Gulati, Ph.D., is the Michael L. Nemmers Associate Professor of Technology and e-Commerce and Research Director of the Center for Research in Technology, Innovation and e-Business at the Kellogg School. Anthony Paoni is Clinical Professor of e-Commerce and Technology at the Kellogg Graduate School of Management.


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