Kim Perell
The Execution Factor
The One Skill that Drives Success
McGraw-Hill, 2018
Aperçu
How entrepreneurial dreamers can execute and become doers.
Recommendation
Are you a dreamer, or a doer? Dreamers have plenty of ideas – but because they lack expertise at execution, none of their ideas become realities. Fortunately, anyone can learn to execute and get things done, according to entrepreneurial wunderkind Kim Perell. Her easy-to-follow, often inspirational autobiography plus start-up manual teaches the fine art of commercial – and, more specifically, entrepreneurial – execution. Her guidance will be a boon to active and hopeful entrepreneurs seeking to learn how to overcome obstacles and setbacks, and make their dreams come true.
Summary
About the Author
Speaker, author and entrepreneur Kim Perell is CEO of the marketing technology company Amobee, a subsidiary of Singtel. Amobee’s brand intelligence technology measures digital engagement.
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