Michael Luca

Livro

Michael Luca e Max H. Bazerman

O Poder dos Experimentos

Tomada de decisão em um mundo orientado por dados
Book

Michael Luca and Max H. Bazerman

The Power of Experiments

Decision-Making in a Data-Driven World
Article

Michael Luca and Max H. Bazerman

Want to Make Better Decisions, Start Experimenting

Four lessons for using randomized controlled experiments to create value for your company and customers.