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Build It Big
Book

Build It Big

101 Insider Secrets from Top Direct Selling Experts

Direct Selling Womens Alliance
Kaplan Publishing, 2005

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Editorial Rating

7

Qualities

  • Applicable

Recommendation

Those starting in direct sales do not need to stumble in the dark, because so many others have lit the way: This book of tips and techniques from the Direct Selling Women’s Alliance (DSWA) offers lessons from dozens of experts in the field to guide you through every aspect of the direct-selling business, from getting started and attracting clients to building your team and expanding your network. Even if you are a direct-sales veteran, you may find new approaches and insights to help you keep your momentum going or to bring your business to the next level. Because so many professionals contributed its pithy, easy-to-read essays, the book unavoidably carries some repetition along with its practical guidance. Still, getAbstract recommends it as useful, even necessary, reading for salespeople in any field.

Take-Aways

  • Direct selling professionals are commission-based independent marketing representatives offering a wide variety of products.
  • Direct selling is “a numbers game”; the more calls you make, the more you sell.
  • Networking is essential to generating leads and gaining new clients.

About the Author

The Direct Selling Women’s Alliance (DSWA) is a trade association devoted to promoting direct sales, and to providing training and support to thousands of independent distributors.

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