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CEO Priorities
Book

CEO Priorities

Master the Art of Surviving at the Top

Career Press, 2010 more...


Editorial Rating

6

Recommendation

With more than three decades of experience as a CEO, Neil Giarratana knows how to run a company. His book includes real-life examples of common problems that confront CEOs and offers useful – if fairly elementary – advice on how to deal with those issues. Be sure to consider Giarratana’s suggestions in the context of your company – it’s possible that some of his ideas could land an inexperienced chief executive in hot water. Despite this caveat, Giarratana’s book offers notable value, particularly for neophyte executives. If you are a new CEO or a CEO-in-waiting, getAbstract recommends this briefing. Do heed one telling piece of advice: No one is going to watch your back or tend to your career as devotedly as you, so keep your eyes open.

Take-Aways

  • As a CEO, you must develop a vision for your firm and personify it.
  • Most US corporate CEOs do not keep their jobs for long; high turnover among chief executives derives from rapid business changes and economic uncertainty.
  • CEOs must develop “business smarts” just as urban dwellers develop street smarts.

About the Author

Neil Giarratana served as the CEO of European subsidiaries of American firms and also as CEO of German companies operating in Europe and elsewhere.


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