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Get Backed, Get Big, Get Bought
Book

Get Backed, Get Big, Get Bought

Plan your start-up with the end in mind

Colin Barrow
Capstone, 2009

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Editorial Rating

8

Qualities

  • Innovative
  • Applicable

Recommendation

Entrepreneurship expert Colin Barrow promises that selling your company is the path to big bucks. The problem is that first you have to start a business and make it successful. Barrow details all the ins and outs of this lucrative practice, from writing your business plan and securing funding to expanding your company and preparing an “exit strategy.” He tailors his information to businesses in the U.K., but most of the principles apply universally. Thus, getAbstract recommends Barrow’s practical guide as informative, encouraging reading for any entrepreneur with the next great business idea. Heeding his sound advice could help you follow in the footsteps of Bebo founders Michael and Xochi Birch, who in 2008 sold their popular networking site to AOL for £417 million.

Take-Aways

  • To create a start-up that will make you rich, begin with the right business formula.
  • Follow this “magic recipe”: “Value = Problem x Scalability x Money x Barrier to Entry.”
  • Plan your new enterprise so it will solve a large-scale customer problem in a way that competitors will not be able to match.

About the Author

Colin Barrow teaches entrepreneurship at numerous business schools and has published books and other publications on the topic.

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