![Luckin Coffee Goes Public](/summary-img/37406-K0Q9VRHK.jpg?h=M&b=0)
Read or listen offline
Amazon Kindle
áudio gerado automaticamente
1×
Faça o Login para ouvir o resumo em áudio.
áudio gerado automaticamente
Recommendation
Luckin Coffee caused a stir in China’s coffee shop industry. Ever since it launched at the end of 2017, it has spent millions of dollars on fierce expansion. Only 18 months after its founding, Luckin made its debut on NASDAQ. Li Siyi, a writer for Tencent Technology, takes a look at the company’s path to success, describes its marketing tactics and highlights its problems. This article offers a useful introduction to the popular Chinese business while also providing useful pointers on how to start your own business off with a bang.
Summary
About the Author
Li Siyi is a writer for Tencent Technology. As a branch of Tencent News, Tencent Technology focuses on the latest events in the tech world.
Learners who read this summary also read
Book
Comment on this summary or Iniciar a Discussão