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Radical Business
Book

Radical Business

How to Transform Your Organization in the Age of Global Crisis

John A. Davis
Emerald Publishing Limited, 2022

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Editorial Rating

8

Qualities

  • Applicable
  • Well Structured
  • Concrete Examples

Recommendation

Stakeholders increasingly demand that businesses make meaningful contributions to the improvement of the world. As consultant and professor John A. Davis explains, managing for meaning is harder than managing for spreadsheets. He provides an encouraging analysis of today’s radically new business leadership requirements. Drawing on research and his experience as a business leader and scholar, Davis presents his case in plain, persuasive language. He offers examples from various industries and cultures to illustrate his advice for managing your organization’s quest for change and meaning.

Take-Aways

  • Business as usual cannot solve today’s problems.
  • Your organization can’t fake distinction.
  • Don’t wait for a crisis to instigate change.

About the Author

Business school professor John A. Davis chairs Brand New View, a global consultancy. He is a frequent keynote speaker and the author of numerous books on branding, marketing, sports and strategy, including Sports Marketing: Creating Long Term Value and Measuring Marketing: 100 Key Metrics Every Marketer Needs.

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