The Biology of Business
Decoding the Natural Laws of Enterprise
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Like any compendium whose chapters were written by different experts, The Biology of Business has its ups and downs. As a collection of ten deeply informed essays on complexity theory management, its voices vary. But when you’re in the perilous business of trying to predict just where the cutting-edge of technology will cut next, is that really a bad thing? The diversity and scope - what is now fashionably called "bandwidth" - of this volume surely could not be matched by any single author’s work. As you read through topics as diverse as law, marketing, nurturing start-ups and the application of advanced biological concepts to management, you will indeed find yourself challenged to adapt. That’s as it should be. Reading this book may change the way you perceive your business. As the biological paradigm continues to spread through consultants’ minds like a complex adaptive mold spore, getAbstract.com strongly recommends this sophisticated book to help you stay au currant.
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About the Author
Editor John Henry Clippinger III, CEO of Lexeme, is considered a leading thinker on self-organizing systems. A former director of intellectual capital at Coopers & Lybrand, he lives in Cambridge, MA. Contributors to this volume include W. Brian Arthur of the Sante Fe Institute, William G. Macready, of the Business Innovation Center, Ernst & Young, David Stark of Columbia University and John Julius Sviokla, of Diamond Technology Partners.
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