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The New Investor Relations
Book

The New Investor Relations

Expert Perspectives on the State of the Art

Benjamin Mark Cole
Bloomberg Press, 2003

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Editorial Rating

8

Qualities

  • Innovative
  • Applicable

Recommendation

After the wave of corporate scandals and new regulations, a book like this needed to be written, particularly a book that covers the field of investor relations and includes advice from the leading professionals. This comes as close as anything you have been offered so far. Alas, its style and timeliness fall short (it offers clichés couched in academic prose and presents year 2000 regulations as new), but it offers abundant information. This is a helpful and useful run-down, particularly Chapter 10, which covers proxy wars. Non-U.S. companies will also find Chapter 13 very relevant. If you need an IR overview, getAbstract.com believes you can satisfactorily start here.

Take-Aways

  • Investor Relations (IR) is about much more than disclosure.
  • IR should be proactive, not just reactive.
  • Build your communication lines before you need them.

About the Author

Editor Benjamin Mark Cole has worked for two decades as a financial journalist. He is the author of The Pied Pipers of Wall Street: How Analysts Sell You Down the River.

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