Buy-In

Conversational Guidance

John P. Kotter and Lorne A. Whitehead excel in offering strategic consulting relating to leadership and change. They speak from positions of knowledge. Kotter is the Matsushita Professor of Leadership, Emeritus, at Harvard Business School and Whitehead is the Leader of Education Innovation at the University of British Columbia.

In this bantering, conversational guide, they convincingly demonstrate how to present any new idea, how to prepare for likely attacks on your idea and how to guide your concept to triumph.